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Poo-Pourri

Role

Creative | Art Direction

Project type

360 Campaign

We all know that awkward moment when nature calls at the most inconvenient time. Whether it's at a fancy dinner, on a first date, or even at the office, these situations can turn into a nightmare - unless you're prepared. Enter Poo-Pourri, the bathroom spray that ensures no one has to know what just went down.

For this campaign, we tapped into real-life experiences shared by people who found themselves in these unfortunate situations. Our goal was to turn these cringe-worthy moments into a relatable and humorous narrative that highlights the importance of always having Poo-Pourri with you wherever you go.

Ambient advertising: CTA on toilet roll dispenser and additional posters in toilet booths.

Because when shit happens, Poo-Pourri is there for you.

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